Blogging Strategies for the Long Term: Which are Yours?

Bloggers should a have a blog strategy for their blogs. But what are blogging strategies? They are steps that you can take to achieve your goals in the long-term run. Becoming a popular blog can take time and you need to be prepared for the process.

Do you see writing constantly and frequently during years? You’d develop a long-term strategy hence these actions will improve notoriously your performance and making your blogging fun plus effective.

There can be countless of advices but I’ll show you 9 principal tips to have success with your blog for the long-haul.

Blogging Strategies for the Long Term: Which are Yours?

# Target a Niche Where You’re Passionate With

Trying to write over and over in subject that you donโ€™t like or is indifferent, really donโ€™t work. Passion is the fuel of the soul and it’s impossible to have success without it.
In case you’ve an established blog and you want to redefine your niche, communicate the changes to your readers as soon as possible.

# Aim Concrete Topics for Your Blog

It’s fundamental to have few or at least solid themes as points to write. If you jump persistently on different areas can be confusing.
At my blog you know you’ll have mostly two areas: foodie-related and blogging/social area with a touch of tech’s flavor, period.
But choosing random topics constantly can be puzzling for your readers; then is paramount to have clear about what are you trying to say.

# Aim Concrete Narrow Themes for Your Blog, but Not Too Much!

If we go to strict narrow topics, it can be beneficial perhaps because may be there is less competition – but, are there enough themes to write for years?

# Avoid Social Media Fails with Other Bloggers

You know that bloggers need bloggers – they arenโ€™t your competitors – is a win-win relationship but if you interact with other bloggers correctly.
Avoid social media mistakes if you want a healthy and fruitful relationship with your peers in the long run.

# Keep a Bank of Ideas

When the inspiration is off, takes your drafts, notes or writes you’ve done – backed up for those moments. Get inspiration for your writing from social media. Brain storm, save your ideas at your mobile or notebook or online at your email. These forgotten topics can enter in your mind, just in time!

# Keep a Bank of Images

At least you’ve your own pictures, it’s a good measure to save these attractive pictures that you’ve found for your post, to spice up the articles. Remember, you cannot use every image you find in the cyberspace, it should be with a correspondent creative commons license or public domain. Here are several resources for stock images free or royalty-free.

I use Google bookmarks and delicious frequently because my bookmarks are mobile with my gmail or at any browser, but you can use your favorite social bookmarking service for that purpose.

# Maintain a Consistent Calendar for Your Posts

It’s clear now that the frequency of your post is the key and not the quantity. You’d publish everyday or every week- having a regular patron of posting – is in this way that your readers will have an idea when you’ll post again. The myth you need to update everyday isnโ€™t true, quality is better than quantity. Focus in the excellence of your posts.

# Learn and Continue Learning Without Lower One’s Guard

Bloggers should know how to engage their readers reinventing themselves constantly according with technology changes; open their blogs for guest posts for new fresh airs; blogging on trending topics, updating regularly their SEO skills for improving Google rankings to increase blog traffic and the list goes on and on…


As every aspect of life, several factors must be combined for a successful blogging strategy and your long-term goals should be concrete more realistic, one step at a time.

Now, which are your blogging strategies for the long-haul? Do you have a concrete strategy for your blog? I’d like to read your advices and experiences in comments!

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Image Credit: Salvatore Vuono /


Gera is a techie & foodie passionate about how to succeed in social media.
He focuses also on successful blogging tips and food connections.

You can connect with him on Google +.

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Thanks very much for sharing those tips. I find them very useful. I do hope I’ll be blogging for a long, long time. Hope others do, too. ๐Ÿ˜€


Thanks for the tips,Gera!
My recent post Kidney Bean Salad


Hi Gera,

Great tips ( of course) and happy to say that I can tick most of the boxes – but there’s definitely quite a bit to do before the long-term noaspa goal of a million votes is reached – and I can happily walk away from this awareness project.

Or maybe they’ll stop using aspartame and sodium fluoride before the target is reached ?!!? – and then we can all just concentrate more fully on your sweet stuff

( a much better option)




    Thanks! I agree the better option is people stop using aspartame and sodium fluoride – in that way you minimize the campaign, till zero!

claudia lamascolo

amazing amount of information, thanks for the time you spend investigating for us very helpful!
My recent post Banana Chip Scones or Plain Recipe- International Scones Incident Party


Hmm really good tips- thanks! It’s definitely got me thinking about a clear strategy for our blog.
My recent post Wordless Wednesdays- Salmon sashimi


I love your tips and tricks. Thanks!
My recent post Vodka Cream Pasta with Italian Sausage

John Paul Aguiar

Gera, TY for including me, I Appreciate it man.

You def covered all the basis for a blogger to stay relevant, and successful long term.
My recent post 9 Proven Steps To Improve Your Google Rankings


    My pleasure John! There can be tons of advices but I think these are the fundamental.


I started a blog for strictly personal reasons and have discovered a lovely world. I love your strategies – they make sense. But I never thought about being strategic with the blog. I have that enough in my work!


    Of course work is always first! But some of them can applied independently of that, e.g. bank of ideas can be often useful ๐Ÿ™‚


This article is very helpful Gera, I learn a lot from you, thank you.

I am one of those blogger that doesn’t have any discipline on what day I should post. I did try, I used to post on friday or saturday only, but then I’ve been cooking a lot lately and can’t really wait to share them, so I just to post it right away. I think I should choose what day, and post only that day.
My recent post Cenci Dolci- Sweet Fried Pastry


    I understand and I’ve the similar feeling ๐Ÿ˜‰ to post it immediately but a regular calendar is better. In case you can’t post some week, a bonus is that you’ll have more articles in reserve for that purpose ๐Ÿ™‚


My blog is my journal that has turned public. Being public keeps me honest. I go back and forth with the desire to increase reader activity but working full time at the “real job” keeps me from jumping all in. Hopefully one day I can go through all your great tips and tricks to be a better blogger. In the meantime… oh well.. I do my best.
I look forward to your social media info. every week now, Gera. Very helpful.
My recent post Making Left Over Pizza


    Most of us are part-time bloggers with “real jobs” and we must manage our time the best as possible. Some tips can improve our efficiency and the way we communicate with our readers. Thanks a lot for your thoughts ๐Ÿ™‚

Tia Peterson

Hi Gera,

Great tips for planning for the long term, and these are also really helpful when starting out.




    So happy Tia you like them and yes the first of them are great at beginning-states but can be useful later too. ๐Ÿ™‚


Great tips! I love the community of bloggers so definitely that’s an important one. We finally figured a calendar which is so helpful! A portfolio of images is also key – you are great for keeping us on our toes.


    I try my best when I can of sharing practical tips for us, bloggers ๐Ÿ™‚ Thanks a bunch!


Hi there! This is some very important information you have here. As a blogger I love leaving comments and love to recieve comments. Again this is a wonderful post. Have an awesome day ๐Ÿ™‚


    Comments are the sweet currency for bloggersโ€ฆ all love them ๐Ÿ™‚ Cheryl thanks for stopping by!


Thank you! Yes sometimes is easier to tell but hard to put in practice consistently, because we forgot too quick (I’m included) so this type of post is good to refresh the memory ๐Ÿ™‚


This was a really big help.
I have just hit 1 year of blogging. I spent these 12 months pretty much ‘head down’ and focused on developing a voice and content. Now I am lifting my head and taking a look around and figuring out the long haul.


    Congrats for 1 year! And this is a good measure, to expand new boundaries for your blog. Thanks for stopping by!


Thanks a lot Natasha!


Thank you for the tips. I have been thinking lately of having a post a week dedicated to an ongoing series to target a certain niche. Your post may have finally kicked me to get it going.


    I know and, work for you? Yes, then practice is better than the theory. Go ahead with your weekly successful routine ๐Ÿ™‚

Karen W.

I think I go against the grain with most bloggers in that I don’t really follow a niche, I just blog about anything, ok, it’s “Mixed bag” niche, but that’s the way I do it and it hasn’t failed me yet, I also try to post at least everyday or every other day to keep my blog fresh ๐Ÿ˜‰


    If it’s ok for you Karen – go ahead! You can “break” the rules ๐Ÿ™‚

Not Quite Nigella

These are fantastic tips Gera! I wish I knew these when I was starting out! ๐Ÿ˜€
My recent post Turkish Fig Pudding


Great ideas everyone. I have 2 blogs, one for pleasure, and one for my work as a consultant, and its funny, they are really 2 different beasts, the business one is more of a challenge for me because its been harder to find my voice but I have to say that everything you mentioned here is spot on.
My recent post Pesto Change-o- Itโ€™s All About the Basil


    Thanks! Find the voice is hard and more related to business. The only way is learning from other bloggers in that niche that are doing things properly.

Cajun Chef Ryan

I have no long term blogging strategy, guess I need to get one! lol Thanks Gera for always making me think more about my blogging!

Wayne Howard

Definitely some solid tips, especially about continually learner. I haven’t been blogging for long but definitely I have learned SO much and am always open to new ideas.

I need to check out that image bank thing too. I had a feeling all those images on the web weren’t just free to take LOL. I better start using that. Thanks!


    I think all bloggers should continue learning because the world and technology changesโ€ฆ so fast.! I know there so good images to try out there โ€ฆbut not.
    Wayne thanks for your comment and RT too!


A very complete and interesting list. Great tips!




I enjoy how your posts and articles always give me much to consider and think about. New and refreshers! Thank you. =o)
My recent post TeenieCakescomโ€™s First Giveaway!


    This is the idea to think a little but for benefit of the bloggers and readers. Thank you!


Great tips dear Gera! like always your post is full of interesting things! Hope you are well, send you huggs, gloria
My recent post Mangos dessert

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