I want to introduce you to a brand-new excellent Internet Marketing (IM) Graphics Plugin, and also to clear up some concepts related to landing pages, squeeze pages, sales pages and opt-in pages.
I had luck to be a beta tester of this great graphic plugin, and I’ve been testing it in several places with very good results.
But now, briefly, let’s start explaining more about these popular Internet marketing pages:
What is a Landing Page?
In a simple manner: it’s the page where you land! – but the landing page was designed to accomplish a purpose 😉
You can arrive to this landing page, from an ad or banner or a specific link and so on.
The idea behind the landing pages is to prepare the terrain for a purchase or to pre-sell some kind of affiliate product. Also, not necessarily the goals are sales, can be subscriptions or try to capture email addresses in exchange for a freebie.
It’s common to put on social media profiles, links to landing pages. In that way you know, exactly, from where this person arrived to your site from.
What is a Squeeze Page?
The purpose of a squeeze page is to ask the visitor some type of data. Generally speaking, it’s the email, and may be the name. The visitor gets as an exchange, another extra page with rich-content or a gift or an e-book.
The layout should be simple, few colors and without any type of additional outgoing links. The visitor enters the data into the form or leave the page, there is no second option.
I bet you’ve visited tons of squeeze pages, especially when you subscribe to newsletters!
There are more sophisticated, who add audio or video (video squeeze pages) but the idea is the same: collect data.
In many cases, squeeze pages are also called opt-in pages because you opt to enter your email. You confirm the subscription and probably you’ll receive a follow up email done with an autoresponder.
What is a Sales Page?
If you’ve purchased something online, you’ve been there!
There are plenty of information, testimonials, calls to action buttons, bullets and buy now or download now, etc.
If you’ll purchase, after the sale page, you’ll go immediately to the payment-page.
And may be you wonder: what the heck is the relationship of those pages with the IM Graphics Plugin? A lot! Really, a lot!
Let’s see the installation and the main characteristics of the Internet Marketing images plugin, plus why it’s useful to make those pages!
Normally, plugins can be uploaded as zip files in the dashboard, as long as the file is less than 2MB. On this case, the package comes with over 9MB, therefore you must install the plugin via FTP or CPanel / Filemanager.
In my case, I decided to install it via CPanel.
- Go to CPanel — > File Manager –> Go to your domain
- Next, go to the “wp-content” –> Go to the “plugins” folder.
- Upload the zip file on the “plugins” folder.
- Extract it there.
- Return to your WordPress site / dashboard and on plugins, the IMG should be there.
- Click Activate – Ready!
How to Use IM Graphics Plugin
It’s very easy and powerful too!
Press the IM button on post area
You’ll see a pop up with all the buttons available by default.
Select the folder of the button you want.
Select the color and the position where you’ll place it: center, left, right, none.
Press Insert – Bingo!
You’re viewing in action these great graphics, right here, right now on this post 😉 All of them are inserted via this plugin.
IM Graphics Plugin Benefits
Save time and money: You don’t need expensive software, programmers or costly WordPress themes to generate marvelous landing/squeeze/sales pages.
Boost your regular posts; enhancing the visual aspects of the same, like I’m doing with this post 😉
Expandable: You can add your own graphics, independently of the WordPress media, on the correspondent folder of the plugin.
PNG, JPEG and PSD graphics are included to play with. With the PSD (Photoshop) graphics you can change colors, texts, etc
It can be installed and used on any WordPress theme.
Instead of uploading the plugin normally on dashboard, the upload should be done via FTP or CPanel, but practically none of the hosts admit 9MB of files (the package of high quality-professional graphics)
Actually in few minutes, it was up and running. Truly, I don’t see any other type of disadvantage.
I’ve seen these types of visual add-ons with special premium WordPress themes or touching your WP code to add the images by hand in the case, for e.g. bullets.
This is the first time, I handle easily those graphics, and surely I’ll add even more images to my catalog – having more colors on posts, and making them more scannable, plus visual appealing 🙂
For your information, this plugin is also developed by Andy Bailey, the genius behind of the awesome CommentLuv.
You’ve a myriad of graphics, then of potential marketing tools:
- Attention Phrases
- Blank Footers
- Blank Headers
- Bonus Signs
- Call to action Buttons
- Check Marks
- Dollar Value Signs
- Guarantee Signs
- Price Tags
You can get the plugin and the pack of premium quality graphics – plus as bonuses – a set of free .psd files, empty shapes pack and retro badges pack, for $47 here >> IM Graphics Plugin
This an example of a call to action button, cool, isn’t it?
Ready to boost your site? Grab it here: Internet Marketing Graphics Plugin
Feel free to comment, exposing your ideas and thoughts about this IM plugin – I’m listening you 🙂